GOLF PROFESSIONAL
LEADERSHIP & DEVELOPMENT PROGRAM
The Golf Professional Leadership and Development Program 
is built to give individuals hands-on experience and exposure 
to a real working environment. Participants will acquire the 
necessary skill set to grow and evolve in the golf business. 
The program is centered in the greater Dallas, Texas, area and 
hosted exclusively by four private Dallas golf clubs—Bent Tree 
Country Club, Lakewood Country Club, Northwood Club and 
Preston Trail Golf Club. PGA Professionals Danny Coughlan, 
Cameron Doan, Craig Liddle and Phillip Prude co-lead and 
direct all activities associated with the program. Learn more 
about these successful professionals and their associated clubs 
in the attached “Training Grounds” material.
The following outline provides a high-level preview of 
what to expect from participation in this new professional 
development program.
Traits you need to have:
• Love for the game
• Competitive spirit
• Intellectual curiosity 
• Desire to lead 
• Good teammate
Cameron Doan, PGA
Director of Golf
Preston Trail Golf Club
Phillip Prude, PGA
Director of Golf
Northwood Club
Daniel Coughlan, PGA
Director of Golf
Bent Tree Country Club
Craig Liddle, PGA
Director of Golf
Lakewood Country Club
Get to know Cameron
Where are you from and how did you get 
into the game of golf? 
I grew up in Silver City, New Mexico, a town of 
10,000 people. My dad was the golf professional and 
superintendent at the 9-hole municipal golf course. 
My brother and I spent every day (all day) hanging out 
there in the summer, and I’ve been hooked ever since. 
Making up our own holes and playing from all the places 
we could think of, it was a great way to grow up. We 
enjoyed a great combination of team sports—football 
and basketball during school, “learning” from the locker 
room—and golf the rest of the time. 
Why did you pursue golf as a career, and 
how did you get to where you are today?   
I played college golf at The University of Texas at El Paso. 
I graduated with a finance degree and had every intention 
of heading off to the financial world. My wife and I were 
dating, and she had one more year of law school. So we 
were in limbo. My dad offered me a spot on his staff to 
give me something to do until she finished and we could 
figure out where we wanted to go. One week in, I knew I 
had found my calling. I loved it. Oddly enough, in all the 
years I worked in my dad’s operation—roughly from the 
age of 12 through college—I never really thought of it 
as a career. But as soon as I became a professional and 
accepted all the responsibility that goes with it, the light 
bulb came on. That was in 1991. It burns as bright today 
as it did then.
In 1992, Bill Eschenbrenner from El Paso Country Club 
called and offered me a spot on his staff. I jumped on it 
and he took me under his wing to finish the education my 
dad started by showing me how and why things work the 
way they do on the private side of golf. He retired at the 
end of 1995 and recommended me as his successor; this 
was probably the greatest compliment I’ve ever received.
In 1999, I left El Paso Country Club for Preston Trail Golf 
Club in Dallas. It’s one of the most unique places in 
golf. It’s all about the game and the people. I work for a 
wonderful group of members, and I’m allowed to pursue 
my passion for developing young people.  
Why did you put this program together, and 
why do you want young people to join it? 
I am a coach. I get as much joy and satisfaction from 
developing young people as I do taking care of our 
members. I’ve been fortunate to learn from some great 
coaches and mentors and I’m simply paying it forward. 
Cameron Doan is a second generation PGA professional with a passion for 
coaching, mentoring and serving others. Head professional at Preston Trail 
since 1999, he was awarded the 2018 PGA of America’s Bill Strausbaugh 
Award and has received many Section awards including Golf Professional 
of the Year, Player of the Year, Teacher of the Year, and Merchandiser of the 
Year. He was inducted into the Texas Golf Hall of Fame in 2019. Cameron 
is an accomplished player and enjoys sharing his passion for golf with the 
membership and staff. Over the past 22 years, he has focused on constantly 
improving the operation and service levels by quickly adapting to changes 
and developing the next generation of PGA professionals.
GOLF PROFESSIONAL
LEADERSHIP & DEVELOPMENT PROGRAM
TRAINING GROUNDS
Preston Trail Golf Club
Cameron Doan, PGA
Director of Golf
Preston Trail Golf Club
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